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Lean Product Development: Dealing with Business Emergency

by Avienaash Shiralige Leave a Comment

We all know biggest risk in the product development is building a WRONG product. There are numerous examples from history to see why some products did not see light of the day or big success.

Recently, I came across a product team which took MVP approach and built a product which saw very good initial success. But with time product was unable to keep the users engaged and convert initial success to revenue to keep it floating.

lean-startup-model

Some of the questions the team started to deliberate were:

  • Is this a good product idea but a targeting wrong market segment….? OR
  • We are in right user segment but not a right product/idea – the one which does not solve user problems completely.

[Read more…] about Lean Product Development: Dealing with Business Emergency

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