Sprint Review meeting facilitates developing a successful product. Hence it is a very good avenue for scrum team to directly interact with stakeholder to get their perspective. Product Owner(PO) who is responsible for overall product should facilitate having all the stakeholders like Marketing, Sales, Senior management, End Users to the demo.
In my last post where-in I discussed about Product Owner responsibility of Accepting or Rejecting user stories as and when it gets DONE. Only accepted stories will go to Sprint Demo. Product Owner kicks-off Sprint review meeting where-in he compares product increment(accepted stories) with current sprint goal to the stakeholders.
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